What is PASMA Tower Week?

 
Tower Week was established by PASMA to bring the whole industry together – from manufacturers to training instructors to operatives – to promote positive stories, images and messages about mobile access towers, prefabricated tower scaffolds and low-level work platforms. The event is marked all over the world. The goal is to inspire people by showing them all the different ways they can use towers and to help everyone work more safely by showcasing good practice. It’s an opportunity for all those who work with towers to celebrate their commitment to safety and all the exciting things that towers have helped them achieve.
 
Get ready to share your week with towers. Before Tower Week starts, plan your photo and video opportunities, gather stories, facts and reflections from your team and make sure all your colleagues know that you’re supporting Tower Week. Tower Week runs from Sunday 6th March to Saturday 12th March 2022.
 
If you’re working with towers during Tower Week, photograph it and share it.
 
Plan some photos ahead of time and make sure your whole team are on the lookout for spontaneous opportunities to grab the perfect selfie.
Share your best shots on social media using the hashtag #TowerWeek and be sure to tag PASMA too. Use your post to explain what’s going on in the photo and perhaps include a story, insight or fact alongside it.
Aim for at least one photo post per day and at the end of the week, you’ll have enough to make a collage!
 
Here are some photo ideas:
 
For training instructors –
- Training rooms set up for the day ahead
- Delegates working hard on courses
- Happy delegates who have just passed their training
- Towers your delegates have built
- A live video diary from a course you’re running that week

For training centres –
- Delegates working hard on courses
- Happy delegates who have just passed their training
- Training rooms set up for the day ahead
- Piles of course material
- Your training facilities and equipment
- Your team

For tower users –
- Towers being assembled safely
- What you’re working on that day
- Tower selfies
- A view from the top 

Share Stories
 
What can you tell PASMA about the work you and your colleagues are doing with towers during Tower Week? Take a moment to share stories, insights and facts that give people an inside glimpse into the work you do.
 
Think too about the contribution your business makes to tower safety and how you could present that in an interesting way.
 
Story Ideas:
 
For training instructors –
- What facts are delegates most surprised by on your courses?
- What’s the number one mistake you see delegates making?
- How many delegates have you taught to use towers safely?
- How many PASMA courses are you teaching this week?
- How long have you been a PASMA instructor?
- What made you become a PASMA instructor?
- What does everyone get wrong about towers?

For training centres –
- How many PASMA courses are you running this week?
- What different PASMA courses do you offer?
- Why is PASMA training so important?
- How many delegates have you trained to use towers safely?

For tower users –
- What’s the best thing you’ve achieved with towers?
- Why do you use towers for working at height?
- What training have you or your operatives had?
- What’s the best view you’ve had from a tower? 

Celebrate any way you want!
 
Remember, Tower Week is an opportunity for all those who work with towers to celebrate their commitment to safety and all the exciting things that towers have helped them achieve. Although we’ve shared plenty of ideas for how to participate, please do your own thing too – the more creative the better! If you want to take it to the next level, consider organising:

- Promotions on your products and services
- Competitions
- Webinars
- Events
- Staff parties 

Here as Skyward Training we are offering EXTREME DISCOUNTS on our PASMA courses during Tower Week!
Don’t miss out on this opportunity and book now!
01708 361430
www.skywardtraining.co.uk